ARTISTS: Eugenio Fernández, Victor Nouman, Enrique Ventosa, Ana Olmedo, Paula Currás, Adrian Suarez, Alvaro Carrillo
PHOTO: Imagen Subliminal
SUPERPOWERS OF TEN is an alternative version of ‘Powers of Ten. A film dealing with the relative size of things in the universe and the effects of adding another zero’, made by the Office of Charles and Ray Eames for IBM in 1977.
In 1977, the L.A. office of Ray and Charles Eames made the movie ‘Powers of Ten: A Film Dealing with the Relative Size of Things in the Universe and the Effects of Adding Another Zero’ available to the public. This movie was the second cinematographic version that the Eames made of the book: ‘Cosmic View: The Universe in 40 Jumps’, a work that had been made public in 1957 by the Dutch architect, pedagogic and reformer Kees Boeke. Kees Boeke promoted his work through the implantation of Sociocracy: a form of collective government which establishes itself as an alternative to democracy. Democracy is based on granting representation to differences and producing the commonplace through dispute.
On the other hand, Sociocracy places good government on how the agencies that compose society vow not to object the path set forth by GENERAL CONSENSUS. Many say that the Sociocratic methods generate proficiency and keep societies CENTERED. Both the Boeke book and the Eames’ movies were beautifully designed, produced and broadcasted as projects that were simultaneously architectural, political and pedagogical. For decades they were used as educational tools in schools all over Europe and the United States and contributed to focusing the collective gaze, as a linearity in which the jumps in scale and the interaction between genes, bodies, societies and technologies were seen as: automatic, non-problematical and apolitical. We are fans of the Powers of Ten, just as we are fans of the Smiths, and that is precisely why we inhabit its conflicts. Just as in Karaoke or in a costume party, every past discourse is available to attend current challenges and we can use it as the means for positioning ourselves in present-day conflicts.
Welcome to our version of POWERS OF TEN.